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Quick checkout of online groceries via Collect-and-Go

Customers of Colruyt Group pay easily for their online groceries via Collect-and-Go
Good e-commerce experience, key to success - In a world where more and more people are shopping online, the e-commerce experience for consumers is crucial.

Colruyt Group, a Belgian family business and the largest retailer in Belgium, understands this better than anyone else. In addition to 'the lowest price guarantee', the retailer prides itself on facilitating a flawless e-commerce experience for its online shopping platform: Collect-and-Go.

Quick checkout with Personal Digital Assistant (PDA)

Customers order their groceries via Collect&Go. They then pick up their order at a store location of their choice or have the groceries delivered to their home. By using the Retail Cloud Suite and the powerful pricing engine that is part of it, Colruyt ensures that the checkout process runs efficiently and that discounts are calculated correctly. But how does that actually work?

Thanks to Anchr's retail software on our shop assistants' PDAs, customers can check out smoothly. Discounts via our loyalty card, current promotions, adjustments for deposits or vouchers, … everything is processed seamlessly and the total amount is displayed immediately. The payment is then handled directly via the PDA.

Wim Van Slambrouck

Service Manager, SC E-Commerce Food at Colruyt Group

Long-term cooperation

A few years ago, Colruyt started to revamp its e-commerce service. At that time, it partnered with Anchr to develop a new foundation and completely integrate the payment method of Collect-and-Go into Retail Cloud Suite.
 
“Anchr brought the right expertise to bring that project to a successful conclusion and seamlessly integrated their software into the Colruyt infrastructure,” said Van Slambrouck. “Today, we collaborate with Anchr in various domains, and there is a close partnership. We continue to focus on improving our services together. We do not see Anchr merely as a software supplier, but as an integral part of our service centre."

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